UNDERSTAND
What is actually happening?
Customer research, stakeholder interviews, product data, market signals and competitive intelligence.
DECIDE
Where is the greatest opportunity?
We evaluate strategic paths and identify the highest-value direction.
BUILD
What happens next?
You leave with a prioritized strategy, roadmap and measurable next steps.
Often The Hardest Part Of Growth Is Knowing What To Do Next.
You’ve built something valuable. But the market is changing. Customers are evolving. Growth has slowed—or a bigger opportunity has appeared.
Maybe the problem is your product. Maybe it’s your positioning. Maybe you’re targeting the wrong customer. Or maybe you’re sitting on an opportunity you haven’t recognized yet. Before you invest more in the wrong direction, find out what’s really happening.
Services
ZIV brings an integrated portfolio of brand, design, strategy, and growth expertise to every client inflection point.
Research & Insights
Understand your customers, market and opportunity.
Business Strategy & Reinvention
Turn evidence into a strategy for what's next.
Brand & Positioning
Clarify your value and create distinction.
Product & Experience
Design products and experiences people choose, use and remember.
AI & Digital Transformation
Use AI and emerging technology to create new efficiencies and opportunities.
Demand Generation & Growth
Turn strategic clarity into market momentum.
Ideas for leaders navigating what’s next.
What Happens When Strategy Gets Built.
Then we organize case studies around business problems, not industries. Three call out boxes:
THE GROWTH CHALLENGE
A product wasn’t converting.
→ Research
→ Repositioning
→ Experience redesign
→ 80% sales increase
Physical Home Defense
A revitalized brand and new website in advance of national expansion.
- Research
- Brand identity system
- Communication transformation
- Experience redesign
- Ready for international expansion
How PHD keeps families safe
Soleran
Clear messaging and brand alignment resulted in buyers understanding and trusting the offering.
Defining a category and communicating for resonance
- Product strategy
- Gap analysis
- Website
- Experience transformation
- $600M+ opportunity
See the case study
What Happens When Strategy Meets Design.
Then we organize case studies around business problems, not industries. Three call out boxes:
THE GROWTH CHALLENGE
A product wasn’t converting.
→ Research
→ Repositioning
→ Experience redesign
→ 80% sales increase
Physical Home Defense
A revitalized brand and new website in advance of national expansion.
- Research
- Brand identity system
- Communication transformation
- Experience redesign
- Ready for international expansion
Soleran
Clear messaging and brand alignment resulted in buyers understanding and trusting the offering.
Defining a category and communicating for resonance
- Product strategy
- Gap analysis
- Website
- Experience transformation
- $600M+ opportunity
