Teachers Teachers white logo
Teachers-Teachers, an education industry job board now owned by Frontline Education, knew they needed a different perspective when it came to user experience.
Two computers showing the Teachers Teachers website and dashboard

OBJECTIVE

With an outdated website and job-seeking system, Teachers-Teachers knew they needed to re-evaluate the UI and UX of job seekers and job posters. To help accomplish this, they needed unique interactions, expanded information for the user, and purposeful user experience design to gain the trust of teachers and school districts.

OBJECTIVE

With an outdated website and job-seeking system, Teachers-Teachers knew they needed to re-evaluate the UI and UX of job seekers and job posters. To help accomplish this, they needed unique interactions, expanded information for the user, and purposeful user experience design to gain the trust of teachers and school districts.

SOLUTION

With 75% of teachers being women, the primarily male innovators at Teachers-Teachers specifically wanted a female-led team’s perspective. Understanding the target market, ZIV set out to create an intuitive, usable, and well-designed way for teachers (job-seekers and networkers) and schools (employers) to connect, pushing the boundaries of expectations with new ways to search and learn.

SOLUTION

With 75% of teachers being women, the primarily male innovators at Teachers-Teachers specifically wanted a female-led team’s perspective. Understanding the target market, ZIV set out to create an intuitive, usable, and well-designed way for teachers (job-seekers and networkers) and schools (employers) to connect, pushing the boundaries of expectations with new ways to search and learn.

RESULTS

With the new website up and running, Teachers-Teachers could finally experience the beautiful design and practicality their website had been lacking. With this in place, they expanded the design from the back-end to the front-end, and, with ZIV’s help, created a family of brands and assets.

RESULTS

With the new website up and running, Teachers-Teachers could finally experience the beautiful design and practicality their website had been lacking. With this in place, they expanded the design from the back-end to the front-end, and, with ZIV’s help, created a family of brands and assets.

Connecting educators. Creating experiences.

To create an intuitive experience for the user that provided more value than any of Teachers-Teachers’ competitors, ZIV performed the following services.

Market Research

Explored different marketing elements such as trends, size and landscape, in order to strategically plan for future markets.

Website Design

Polished the existing website, creating an organized layout, consistent brand, and cleaner look.

Competitor Analysis

Compiled a list of multiple competitors to determine strengths for Teachers-Teachers to implement and weaknesses to avoid.

Business Branding

Took the original logo and re-created it so that it was consistent through every message and touch-point across the site.

Buyer Profiling

Determined different diverse buyer profiles to build awareness and need of Teachers-Teachers services.

SEO

Created content that was developed specifically for SEO, ensuring that the site was optimized for mobile usage.

Connecting educators. Creating experiences.

In order to to emphasize the significance behind the Teachers-Teachers story, ZIV performed the following services.

Market Research

Explored different marketing elements such as trends, size and landscape, in order to strategically plan for future markets.

Website Design

Polished the existing website, creating an organized layout, consistent brand, and cleaner look.

Competitor Analysis

Compiled a list of multiple competitors to determine strengths for Teachers-Teachers to implement and weaknesses to avoid.

Business Branding

Took the original logo and re-created it so that it was consistent through every message and touch-point across the site.

Buyer Profiling

Determined different diverse buyer profiles to build awareness and need of Teachers-Teachers services.

SEO

Created content that was developed specifically for SEO, ensuring that the site was optimized for mobile usage.

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